#BeautyForAll

Sanfe Beauty is a people-centric eCommerce platform for clean skincare, haircare, and topical skin care products. Sanfe aims to provide curated, clean, cruelty-free products to meet millennial skin and hair needs.

0Influencers
0Content
Pieces
0M+Estimated
Impressions
0K+Engagement

Campaign Setup

The influencers received a kit which included a hair, face and an elbow serum along with a face moisturizer and micellar water. The influencers were suppose to create a reel/carousel post and a story showing the application of the products as their deliverables for the campaign.

Influencer
Selection

Beauty and Lifestyle were the two main categories kept under focus while selecting the influencers for this campaign, as they were required to show the perfect skincare routine and application of the products. Millennial influencers were targeted to get youthful and trendy content.

Followers

Interests

City

Age

Results

1KContent Pieces
224Reels & Videos
219Posts
593Stories
3.1MImpressions
1.1MReels & Videos
1.3MPosts
700KStories
827KEngagement
410KLikes
2KComments
415K3sec+ views
Conclusion

Conclusion

Through this campaign we were successful at delivering the message to the audience, the importance of having a perfect skin care routine for glowing and healthy skin which is a priority of every millennial in today's time. The campaign was flooded with 1k+ content pieces, leaving a positive impression rate of 3.1 million.